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The Personal Rebrand
Introduction
Resumes Are Poetry
Your Story
Your Career Title: Break Free from Convention and Make Yourself an Irresistible Hire
Your Elevator Pitch: Effortlessly Convey Your Value, to Anyone, Anywhere
Your Career Story: Nail Interviews, Impress Contacts, Make Your Mom Proud
Your Resume
Your Minimum Viable Resume: 10 Minutes to a Great Resume that Gets You 90% of the Way There
Your Master Resume: An Easy System You Can Use for Life
Your Boiled-Down Stories: Make Your Resume Yours
Your Customized Resume: Add the Finishing Touches, Cut Through the Crowd
Your Keywords: Make Vocabulary Your Best Friend
Your LinkedIn Profile
Thoughts on LinkedIn
Get Found: 10 Minutes to a Great LinkedIn Profile that Gets You 90% of the Way There
Get Found, Advanced: An Optional Experiment for the Mad Scientist Types
Get Clicked On: Keep Your Personal Brand Clean and Consistent
Get Contacted: The 3W Formula for an Enchanting LinkedIn Summary
Bonus Lesson: LinkedIn is a Video Game
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Your Master Resume: An Easy System You Can Use for Life
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